Detect Clicks through

AY Mail 2 Professional and Corporate Editions
Some skills required

To set up AY Mail for detecting clicks through you need to do the following:

1. If you have not done this before, you need to set up AY Track by clicking Settings->AY Track Setup Wizard from AY Mail main menu.

2. You must insert a web link into your message.

For the HTML message:

Click on the Hyperlink button on the WYSIWYG tab. The Hyperlink dialog will appear. Select http://, and type in the URL.

Select the Track clicks through this hyperlink checkbox.

For the text message:

Type the question mark (?) at the end of the link, leave cursor there, then select Message->Insert->Tracking Id from the main menu. You will see the Track macro inserted (#/Track/#):

When you send the message, AY Mail will replace the link and the #/Track/# macro with a special URL containing tracking id, which includes encrypted information about the recipient and the message. Each time the link is clicked, AY Track will make a record of the message and the recipient.

3. If you use email hook, then, after you send your message, you should check your mail from time to time. This will cause AY Track to download all the emails, and process the information on clicks generated by the scripts. AY Track will be saving information on clicks for future retrieval.

4. Every time you open the project that you have used to send the message, or when you try to access click information from the reports, AY Mail will download the records collected by AY Track. You can also click on the Advanced tab and then select Advanced->Check For Bounces/Notifications to download this information manually.

AY Mail will download records from AY Track and you may see green checkmarks with a letter behind them for the recipients who clicked the link. The changes will be recorded in the report, as well. In the report you will be able to see the URLs of the links clicked through.

5. Do not delete the report created after you send the message. If you do, click records will become unavailable. AY Track will still collect them, but AY Mail will not download records from AY Track if there is no report for the corresponding message.

6. Select Reports->Clicks from the main menu to see how frequently the links were clicked.

7. Select Reports->Recipients to see which of your recipients clicked on which links. You can export this information into a CSV file.

You can use the click through information to precisely target your follow-up letters.